The Sales Planner will play a critical role within our fast-paced advertising sales team, focused on managing campaigns and first-class client communication. Your primary responsibility will be to manage all stages of the sales process through constant coordination with your sales and marketing counterparts. We?re looking for someone with an exceptional work ethic, a willingness to pitch in wherever needed and proven interest in advertising strategy.
You will be successful in this role if you learn quickly, have professional experience meeting tight deadlines and exhibit grace under pressure.
Collaborate with Pre-Sale Marketing & Sales teams to create compelling, competitive media plans and responses to RFPs; provide data-driven & creative advertising solutions to meet client KPIs and objectives
Thoroughly understand the GEMG?s product offerings and maintain overall company pricing strategy. Work with marketing for larger RFPs.
Monitor the competitive tracker and devise outreach strategies for missing business in conjunction with Publisher and sales team. Follow-up on all in-bound lead requests.
Provide outstanding customer service both externally?to our clients and potential clients?and internally to the Sales Reps you support. Serve as a trusted advisor for our Sales Team ? assist with day-to-day client questions, provide insightful recommendations and think critically when revising proposals to respond to client requests. Provide administrative support to the Publisher.
Utilize reporting tools such as Salesforce and Adbook. Track site inventory and revenue pacing, coordinating with Sales to ensure revenue projections are accurate
Partner with Ad Ops and Post-Sale Marketing teams on all aspects of campaign launch execution while managing client expectations through consistent correspondence including getting ad creative from client.
Manage all post-campaign responsibilities ? assist with monthly billing & reconciliation, create comprehensive recaps of campaigns, make recommendations for future campaigns, and capturing and sending client screenshots.
Qualifications of the Ideal Candidate:
Bachelor?s degree in a related field with work or internship experience in digital advertising or a related field
Strong organizational, communication and office skills
Proven ability to be concise, effective and productive
Exceptional work ethic?ability to proactively manage workload as well as perform well in a team environment
An engaged lifelong learner and acute listener
Software skills: Proficient use of Microsoft Excel, Gmail, Google docs. DoubleClick for Publishers and Salesforce or similar tools/databases required. Familiarity with Adbook a plus
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