SAP Intern/ Working Student: Communications and Marketing for SAP Design AppHaus Heidelberg Job in Walldorf/St. Leon-Rot, Germany

Requisition ID: 196398

Work Area: Communication

Location: Walldorf/St. Leon-Rot

Expected Travel: 0 - 10%

Career Status: Student

Employment Type: Limited Full Time


SAP started in 1972 as a team of five colleagues with a desire to do something new. Together, they changed enterprise software and reinvented how business was done. Today, as a market leader in enterprise application software, we remain true to our roots. That’s why we engineer solutions to fuel innovation, foster equality and spread opportunity for our employees and customers across borders and cultures.

SAP values the entrepreneurial spirit, fostering creativity and building lasting relationships with our employees. We know that a diverse and inclusive workforce keeps us competitive and provides opportunities for all. We believe that together we can transform industries, grow economics, lift up societies and sustain our environment. Because it’s the best-run businesses that make the world run better and improve people’s lives.


As part of SAP Design, the SAP Design AppHaus is a global team of 75 designers and program managers in five locations who work closely with customers and other teams within SAP. We focus on people to create business value and foster a culture of innovation. We follow this mission by applying design thinking and deisign doing methods to the business challenges of our customers.

We offer them user-centric design solutions, enable them to establish a design mindset in their company culture, and help to re-design and optimize business processes.

We are looking for an intern/ working student who works with us in communications, shares our stories across various channels, and engages in the dialogue with our target groups.


  • As an intern or working student you will be working directly with the Global AppHaus Communications and Marketing Lead, supporting both internal and external communications on various topics (customer projects, future of work, design thinking);

  • You will support the Marketing Communications Lead in developing and executing an impactful communication strategy together with our five locations

  • You will analyze relevant stakeholder groups and strategic topics, summarize research results, derive recommendations for action and develop communication concepts

  • You will work on writing articles for our internal and external target groups spanning from customer success stories to thought leadership pieces and pitch them to adequate channels

  • You will create content such as cross-media campaign strategies, messaging and positioning documents, articles, social media content and customer success stories or video scripts to spread the word about SAP’s growing focus on usability and design

  • Close collaboration with SAP Global Marketing and Communications to spread our news on SAP corporate channels (internally externally)

  • You are not alone and will closely align your tasks with the global AppHaus communications lead


  • Currently enrolled as student at a university or a university of applied sciences

  • A background in communication management / strategic communication / marketing / writing

  • Experience and passion in writing for various target groups is a strong plus

  • Understanding for or practical experience in strategic communication

  • A high degree of professionalism & communicational maturity is expected

  • We look for someone who is proactively contributing with ideas rather than only taking top-down orders

  • You will have the chance to think out of the box and bring your analytical thinking as well as creativity to support driving our topics, communicating wisely, and finding new ways to reach our target groups in a creative working environment

  • You will learn about design and design thinking methodology while working in a multi-disciplinary team with great designers, including the option to develop your design skills (Photoshop, Illustrator, etc.)

  • Language skills: Excellent English and German skills (speaking and writing)

  • Computer skills: Advanced knowledge of MS Office; optional: design skills, e.g. creation of infographics

  • Soft skills: Team-Player, curious, strategic thinker and doer, creative, good communication and presentation skills, open, responsible, self-reliant

If you have a proactive mind-set, are curious how SAP is transforming customer experiences through design, and enjoy working with designers in the SAP AppHaus in Heidelberg (Germany), located in an old tobacco factory in the heart of Heidelberg (5 mins walk from the main station), then we look forward to receiving your application.

Your set of application documents should contain a cover letter, a resume in table form, school leaving certificates, certificate of enrollment, current university transcript of records, copies of any academic degrees already earned, and if available, references from former employers (including internships). Please describe as well your experience and skills in foreign languages and computer programs / programming languages.

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Success is what you make it. At SAP, we help you make it your own.

A career at SAP can open many doors for you. If you’re searching for a company that’s dedicated to your ideas and individual growth, recognizes you for your unique contributions, fills you with a strong sense of purpose, and provides a fun, flexible and inclusive work environment – apply now .


To harness the power of innovation, SAP invests in the development of its diverse employees. We aspire to leverage the qualities and appreciate the unique competencies that each person brings to the company.

SAP is committed to the principles of Equal Employment Opportunity and to providing reasonable accommodations to applicants with physical and/or mental disabilities. If you are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team (Americas: or , APJ: , EMEA: ).

Successful candidates might be required to undergo a background verification with an external vendor.

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