IBM is seeking the next generation of creative individuals with a hunger for innovation and a passion for marketing to join our Marketing Team.
Marketing is leading the transformation to build cognitive businesses and create superior client experiences. It’s where strategic thinking, an agile mindset, and innovative digital technology are applied to create exceptional campaigns and customized client experiences - all fueled by data. From the get-go, you will have the opportunity to impact IBM’s marketing strategy at a global level and work with some of the brightest data scientists, social media ninjas, and world-class designers in the industry.
As an IBM Marketing Intern, you’ll work collaboratively, as part of a team, on a project that addresses a strategic IBM Marketing business challenge. This is a highly visible intern program with leadership exposure throughout the summer. You will have the opportunity to showcase your final outcomes to a large audience of Marketing Leaders and Practitioners across the organization. In addition to the project, the internship includes educational, networking and social activities.
Interns projects can span all areas of Marketing from Marketing Analytics, Campaign Management, Paid and Programmatic Marketing, Event Management to Website Optimization. Previous intern projects have included:
Developing best-in-class data visualization modeling for campaign performance management
Creating cohesive brand messaging strategies for global campaigns
Optimizing the digital journey for IBM solutions
Developing customer targeting and social media strategies for IBM flagship events
Streamlining Paid Search methodologies and deploying new tools to increase efficiency and knowledge sharing globally
Summer Intern positions are primarily based in Austin, TX, New York, NY, Raleigh, NC, Cambridge, MA, Armonk, NY, and San Francisco, CA.
Are you passionate about the IBM brand, marketing analytics, and creating game changing marketing campaigns? Are you looking for an internship experience that will immerse you in a fast-paced, innovative environment where you can make an impact? Do you want to deepen core marketing and analytical skills? If so, we want to hear from you; please apply online and through your university career center.
Required Technical and Professional Expertise
High School Diploma/GED
Available for an internship in Summer 2019
Rising college senior for 2019-2020 school year
Preferred Tech and Prof Experience
Basic knowledge of marketing and digital marketing
Basic knowledge of problem solving and analytical skills
Basic knowledge of social media and building online communities
Basic knowledge of user-experience and design skills
Knowledge of Agile Principles
IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.