Overview and Responsibilities
The Yield Analyst, Digital Platforms will be responsible for managing and monitoring strategic sales partnerships across Viacom Media Networks Digital Portfolio of Brands [including MTV, VH1, Comedy Central, and Nickelodeon]. The Yield Analyst will work across multiple sales channels and with multiple third party platform partnerships for Video, Display and Programmatic Sales. The ideal candidate will be a highly strategic individual who possesses strong quantitative & analytical skills, inherent curiosity in the digital media space, excellent client relationship skills and a desire to learn in a fast-paced industry.
Work with team on high impact projects to improve revenue generation and yield management across the entire digital video and display business
Develop and monitor metrics on the financial and operational health of strategic sales partnerships in order to identify and resolve issues and maximize revenue from those partnerships
Aid in relations and responsibilities related to 3rd Party partners including; onboarding, campaign management, revenue forecasting, internal and external stakeholder management, reporting and billing reconciliation
Work with internal Pricing & Inventory teams to effectively forecast supply & demand
Support programmatic and data-driven campaigns on Viacom properties
Knowledge of DFP, FreeWheel, SSPs and Programmatic selling; other ad-serving platforms and rich media vendors
Relevant work or internship experience in an Agency Trading Desk, DSP / SSP or Publisher
BA/BS in Business, Engineering, Mathematics, Economics or other analytically and quantitatively focused field
Must have advanced-level MS Excel & PowerPoint proficiency
Must possess very strong analytic and problem-solving skills
Demonstrate proficiency in mathematical calculations and spreadsheet-based analysis
Ability to meet deadlines in a fast-paced, dynamic environment
Ability to manage and prioritize the needs of multiple customers
Strong communication and client relationship skills; ability to publicly present ideas and share information
Ability to establish and maintain effective working relationships with managers, external clients and 3rd Party vendors
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