ConsumerTrack Audience Insights Analyst Intern in El Segundo, California

ConsumerTrackâ„¢ is unique in the digital marketing and media industry - we combine marketing, digital, content and fintech. Our performance based approach increases brand awareness and generates targeted audience engagement on our internal web properties and partner sites.

Learn More About What We Do

CTI recently got access to a tool that will help understand the demographics of audience coming to our sites, our publishers, and our competitors. The Analytics team would like an intern to help pull monthly Audience Insights and establish a consistent way to share and document these insights. The intern would start understanding our audience demographics, compare with our publisher network and competitors and ultimately share findings on how we can market and target better to grow audience.

  • Provide insights on Audience behavior using demographic and web analytics tools.

  • Develop monthly audience reports for Marketing, Sales, Product, Design, and Content to build out aligned understanding of our consumers.

  • Adhoc analysis to uncover insights on user behavior to help product managers improve user experience

  • Pull and analyze Comscore reports

Tools you will be using:

  • Google Analytics

  • MS Excel

  • Comscore

Requirements

  • Currently pursuing or obtained Bachelor’s degree in Business Administration, Economics, Psychology, Sociology, Marketing or related degree

  • Cover Letter outlining your qualifications and explaining why are you are interested in the internship at ConsumerTrack

  • Strong attention to detail and highly organized

  • Must be available 24-29 hour per week Monday-Friday between 9am-6pm

  • This is a PAID internship

Good to have skills:

  • Excel, SQL (but not necessary)

  • Proficient with Google Analytics

  • Minimum of 1 year of experience in the digital marketing space

  • Bonus: An interest in personal finance

Benefits

  • Entrepreneurial culture, which promotes creative thinking and new strategies & ideas

  • Competitive salary with excellent growth opportunity; we pride ourselves in having a team that exudes leadership, high initiative, creativity, and passion

  • In-office gym and weekly fitness and yoga classes

  • Monthly complimentary catered breakfast/lunches

  • Fully stocked kitchen with snacks and beverages

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.