Franchise Marketing Intern, Sony Pictures TV – Spring 2019
The Sony Pictures Entertainment Internship program offers a unique opportunity to work alongside the teams that come together to create movies, TV shows, and other great experiences. These seasonal paid assignments provide meaningful and productive work that allow you to build your resume, experience and develop your skills further. You will be provided with challenging tasks, real-world experience, valuable networking opportunities, and many educational and social opportunities while on the lot.
This Spring internship is from January to May. All candidates must be able to work between 10-29 hours.
This SPT Franchise Marketing Team is responsible for supporting marketing efforts for all SPT properties, including first run syndication, network, cable, and digital shows. The Franchise Marketing Department creates both traditional and digital campaigns with network and cable partners, as well as supports and develops merchandising efforts and opportunities.
The intern will gain knowledge of brand and franchise marketing initiatives including broadcast and cable network support, digital distribution, social media strategy, brand integrations, licensing/merchandising, and all downstream series support. This opportunity will foster an understanding of corporate protocol, internal group division, and how a marketing campaign moves forward from initiation to implementation.
Throughout the course of the internship, interns will:
Monitor the promo tracking for SPT series
Compile digital audits on SPT brands
Write script coverage for various shows and pilots
Help support planning, information sharing, and global rollout for all SPT series
Research online marketing opportunities and trends with partners like Facebook, Twitter, iTunes, and YouTube
Research potential vendors for specific SPT projects and shows
Help plan and execute all One Sony synergy efforts
Work on special projects as assigned by the marketing group
A strong interest in entertainment marketing
Proficient in Excel, Word, PowerPoint
A firm understanding of social networking
A passion and knowledge of the web, social networks, gadgets, and convergence of entertainment
Strong organization and communication skills
A desire to personally and professionally grow
Ability to multi-task
*Sony Pictures Entertainment is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics.
USA - Culver City - Studio Lot - Jack Cohn Bldg
Sony Pictures Entertainment (SPE) is a subsidiary of Sony Entertainment Inc., a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production, acquisition and distribution; television production, acquisition and distribution; television networks; digital content creation and distribution; operation of studio facilities; and development of new entertainment products, services and technologies.